Oakland-based Back to the Roots last week announced that it had closed yet another funding round, this time a Series C round led by Central Garden & Pet and Blue Scorpion Investments.
The company was ICA Fund Good Jobs’ first investment back in 2015 and has seen considerable growth since then. Led by Alejandro Velez and Nikhil Arora the company, which makes aquaponic garden-kits, cereals and other ready-to-grow items under its mission of “undoing food” has now raised close to $20MM and foresees a lot of exciting opportunities in the coming year.
Back to the Roots products are distributed in national retailers including The Home Depot, Target, Lowe's, Whole Foods, and the NYC Public School System where it helps feed 1.1M kids per day as the first organic cereal ever offered in US Public Schools. Fund Good Jobs was the company’s first investor and Back to the Roots was Fund Good Jobs’ first investment. Back to the Roots is based in Oakland.